Press room
Everything you need to write about SealTrust without having to ask us: a real product you can verify yourself, copy you can lift as it is, and visuals to download.
Verify a product yourself, in ten seconds
A demonstration piece genuinely exists. It carries an active certificate, a published passport, and its batch hash is anchored on a public chain, so you can follow it all the way to the transaction without going through us. Nothing to install: the page opens from a phone camera or from a desktop browser.
At a glance
- Company
- SealTrust SAS, in formation
- Headquarters
- Lyon, France
- Leadership
- Nordine Bouchelia, co-founder
- Trademark
- INPI no. 5219192
- Product
- Item-level authentication and digital product passports, through a QR code or an NFC chip
Boilerplate copy
Use it as it is, no need to tell us. Three lengths, depending on the room you have.
One sentence
SealTrust authenticates products one item at a time, through a QR code or a tamper-evident NFC chip, and publishes each item's ESPR-ready digital product passport.
One paragraph
SealTrust gives every individual item a verifiable identity. Brands choose the carrier: a QR code for volume lines, or a tamper-evident NFC chip for high-value pieces, which records any opening. Each item carries an ESPR-ready digital product passport, whose fingerprint is automatically anchored on a public chain. Shoppers scan with their phone, with no app to install.
Full description
SealTrust is an item-level authentication and digital product passport platform for brands preparing for the EU requirements ahead. Every unit gets its own identity, carried either by a GS1 Digital Link QR code or by an NTAG 424 DNA chip holding a key that exists only for that chip. On sealed chips, any opening of the pack is recorded permanently. The passport gathers materials, components, suppliers, substances of concern and repairability, with distinct access tiers depending on whether the reader is a consumer, a repairer, a recycler, an upstream operator or an authority, and exports as JSON-LD using GS1 vocabulary. Every published passport version has its fingerprint anchored on a public chain with no manual step, within the hour: a third party can therefore timestamp its contents and confirm they have not been altered since, without having to trust the publisher. Batches, in turn, can be anchored on a public chain, which makes a unit's membership of its batch provable. The company is based in Lyon, France.
Visuals
Free to use in an editorial context, without edits or crops that would change their meaning. The products shown are demonstration pieces of our own brand.
A question, or an interview request
Write to us. We are happy to answer technical questions in writing, including the ones that probe the limits of what we do.